Vocational counselors can use job analysis to assist individuals in selecting a career to pursue by

Vocational counselors can use job analysis to assist individuals in selecting a career to pursue by


Vocational counselors can use job analysis to assist individuals in selecting a career to pursue by

What is a Career Guidance and Counseling Program?

It is a comprehensive, developmental program designed to assist individuals in making and implementing informed educational and occupational choices. A career guidance and counseling program develops an individual's competencies in self-knowledge, educational and occupational exploration, and career planning.

Why is Career Guidance and Counseling Key to the Delivery of Vocational-Technical Education?

Career guidance and counseling programs help individuals acquire the knowledge, skills, and experience necessary to identify options, explore alternatives and succeed in society. These programs better prepare individuals for the changing workplace of the 21st century by:

  • teaching labor market changes and complexity of the workplace
  • broadening knowledge, skills, and abilities
  • improving decision making skills
  • increasing self-esteem and motivation
  • building interpersonal effectiveness
  • maximizing career opportunities
  • improving employment marketability and opportunities
  • promoting effective job placement
  • strengthening employer relations
Who Benefits from Career Guidance and Counseling Programs?

Everyone benefits--youth and adults, male and female, disabled, disadvantaged, minorities, limited English proficient, incarcerated, dropouts, single parents, displaced homemakers, teachers, administrators, parents and employers.

Where are Career Guidance and Counseling Programs offered?

Everywhere--elementary, junior and senior high schools, community colleges, technical institutes, universities, career resource centers, correctional facilities, community-based organizations, human services agencies, community and business organizations, skill clinics, employment and placement services.

Where is Career Guidance and Counseling Working?

During 1997-1998, four career guidance programs were selected as exemplary in the following sites:

  • Dorchester District Two Career Development Initiatives, Summerville, SC
  • La Crosse Central High School Guidance/Career Center, La Crosse, WI
  • Lewis and Clark Community College: Career and Employment Services, Godfrey, IL
  • Rich South High School: Horizon Program, Richton Park, IL

Additionally, States implementing the National Career Development Guidelines have many success stories.

What are the Key Components of Successful Career Guidance and Counseling Programs?
  • A planned sequence of activities and experiences to achieve specific competencies such as self-appraisal, decision making, goal setting, and career planning
  • Accountability (outcome oriented) and program improvement (based on results of process/outcome evaluations)
  • Qualified leadership
  • Effective management needed to support comprehensive career guidance programs
  • A team approach where certified counselors are central to the program
  • Adequate facilities, materials, resources
  • Strong professional development activities so counselors can regularly update their professional knowledge and skills
  • Different approaches to deliver the program such as outreach, assessment, counseling, curriculum, program and job placement, follow-up, consultation, referral
What does the Carl D. Perkins Vocational and Applied Technology Education Act Highlight about Career Guidance and Counseling Programs?
  • Ensures qualified leadership and supervision
  • Continues expenditures for program support
  • Ensures program quality and effectiveness
  • Requires career development and activities for special populations
  • Promotes counselor training and retraining
  • Encourages elimination of sex bias and stereotyping
  • Strengthens tech prep programs through recruitment, retention and placement
What are some Opportunities for Career Guidance Counselors under the Perkins Act?

Counselors have opportunities to participate in an education and training system that integrates academic and vocational education, to encourage individuals' greater participation in further education by articulating secondary and post-secondary education, to renew their commitment to servicing the most at-risk or disadvantaged of our society, to promote program outcomes and performance measures, and to respond to business and economic development.


Vocational counselors can use job analysis to assist individuals in selecting a career to pursue by
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Vocational counselors can use job analysis to assist individuals in selecting a career to pursue by

Last Modified: 06/18/2014

Choosing a career or education program that fits your Holland personality is a vital step toward career well-being and success–job satisfaction, good grades, and graduating on time. You want to say, "Yes!" to the question, "Do you like what you do each day?"

The Holland theory is the best known and most widely researched theory on this topic. It is widely used by professionals.

Understanding the theory and using an accurate Holland assessment like Career Key Discovery will help you identify careers and education programs that fit who you are and put you on a path to career well-being.

  1. In our culture, most people are one of six personality types: 

    Realistic, Investigative, Artistic, Social, Enterprising, and Conventional. Some refer to these as Holland Codes or RIASEC.

  2. People of the same personality type working together create a work environment that fits their type. For example, when Artistic persons are together on a job, they create a work environment that rewards creative thinking and behavior -- an Artistic environment.

  3. There are six basic types of work environments: 

    Realistic, Investigative, Artistic, Social, Enterprising, Conventional. "Work" includes doing things to achieve a purpose, like paid and unpaid jobs, volunteering, sports, or hobbies.

  4. People search for environments where they can use their skills and abilities and express their values and attitudes.

    For example, Investigative types search for Investigative environments; Artistic types look for Artistic environments, and so forth.

  5. People who choose to work in an environment similar to their personality type are more likely to be successful and satisfied.

    For example, Artistic people are more likely to be successful and satisfied if they choose a job that has an Artistic environment, like choosing to be a dance teacher in a dancing school -- an environment "dominated" by Artistic type people where creative abilities and expression are highly valued.

6. How you act and feel at work depends to a large extent on your workplace (or education) environment.

If you are working with people who have a personality type like yours, you will be able to do many of the things they can do, and you will feel most comfortable with them.

Choosing work or an education program that matches, or is similar to your personality, will most likely lead to success and satisfaction. This good match is called "congruent" (meaning compatible, in agreement or harmony).

So for example, imagine you score highest for the Realistic type on the Career Key Discovery assessment. On the table below, you see that your most compatible work environment is Realistic, a congruent match. It's best if you choose a Realistic job, or you might also choose Investigative or Conventional jobs.

Most people, in reality, are a combination of types–like Realistic-Investigative, or Artistic-Social.  Therefore, you will probably want to consider occupations in more than one category.

In summary, you are most likely to choose a satisfying work if you choose to do something that fits your personality type.

If your two strongest personality types are "inconsistent"–Realistic and Social, Investigative and Enterprising, or Artistic and Conventional–be sure to read the next section, below, and this article on inconsistent combinations.

John Holland created a hexagonal model that shows the relationship between the personality types and environments.

Notice that the personality types closest to each other are more alike than those farther away. You can see this most clearly when you compare the personalities opposite each other, on the hexagon. For example, read the description of the types for Realistic and Social. You will see that they are virtually the opposite of each other. On the other hand, Social and Artistic are not that far apart.

The same holds true for the work environments. Read their descriptions and you will see.

See how the hexagon reflects introversion and extroversion; personality-environment match applies to those dimensions also.

Inconsistent Personality Patterns

If your two strongest personality types are Realistic and Social, Investigative and Enterprising, or Artistic and Conventional, read about inconsistent personality patterns and how they can work to your advantage.

Two requirements for using Holland's theory

To benefit from Holland's theory, you must use a:

  1. Valid (accurate) measure of Holland's personality types, supported by published research, and

  2. List of careers and education programs that are accurately assigned to the correct personality types.

The assessment in Career Key Discovery is one of the few that meets these two requirements. See below how it helps you apply Holland’s Theory to best-fit work and education environments.

Vocational counselors can use job analysis to assist individuals in selecting a career to pursue by

Identify thriving, promising and challenging careers and programs using Holland’s Theory in Career Key Discovery